Reema Batta
Effective Database Marketing
Reema Batta, November 13, 2013

Reema Batta is the Head of Database Marketing at Hotwire. She is responsible for leading CRM initiatives by increasing engagement, optimizing for mobile and ultimately driving revenue. She has over 8 years of experience in B2C web businesses within Finance, Analytics and Marketing roles. She was formerly the Head of Insights and Customer Analytics at Snapfish.com.


Filmed November 13, 2013 at Artis Ventures